Lodestar
An AI and development lab building products worth shipping.
First up: Creator Product Studio—for creators who already have the content and need the product. More offerings from the lab soon.
The lab
Lodestar builds in public as a portfolio—then concentrates on what works.
We’re an AI and development lab. Creator Product Studio is the first live offering: a white-glove sprint for a handful of design partners. More ideas are in the works. Proof first. Scale later.
First offering · Creator Product Studio
In 30 days: one launched product from the archive you already have.
Built for under-managed professional knowledge creators—YouTube plus newsletter, a rich archive, and no product team. Not sponsorship sales. Not editing. Not another generic AI chatbot.
Corpus & demand analysis
We mine your archive, comments, audience questions, and analytics for what people already ask you to help them do.
Three product opportunities
Evidence-backed concepts ranked by demand, willingness to pay, distinctiveness, and launch effort.
Pre-sale test
Concept page, price, positioning, and a real audience signal before the full build.
One launched product
A branded, interactive decision-to-action product grounded in your point of view—not another course or chatbot.
Checkout & launch assets
Payment, fulfillment, analytics, and a defined promotion commitment so fans can actually buy.
30-day learning report
Conversion, usage, feedback, and a clear build / iterate / kill recommendation.
The sprint
Four weeks. Fixed scope. Real customers.
Week 1
Intelligence
Kickoff, data intake, expertise map, demand map, and three product candidates.
Week 2
Decide & pre-sell
Score opportunities together, lock one product brief, and test the promise with your audience.
Week 3
Build
Configure the product, connect checkout and analytics, run creator QA and fan usability.
Week 4
Launch & learn
You promote. We monitor the funnel, interview early users, and deliver the decision memo.
Founder
Product discipline from YouTube and Replit—applied to a small roster.
David Jakubowicz launched YouTube Courses—paygating, materials, quizzes, creator tools, trust & safety—and scaled it from $0 to $10M+ annual revenue and 20M active learners.
At Replit he owned builder monetization and connectors, including prompt-to-commerce flows and a catalog approaching 500 integrations.
Now that same judgment runs as Lodestar: a fractional product team for creators who need owned revenue, not more content volume.
Design partners
$5,000 for the first three pilots. 50% to start.
One product, one launch, two revision rounds, and 30 days of measurement. You own the product and the customer relationship.
Step 1
Deposit
$2,500
Reserves your sprint and kicks off intake, analysis, and product selection.
Step 2
Balance
$2,500
Remaining payment for the $5,000 Creator Product Sprint—use when your build window begins.